Margaret Ann Maclean | Akateeminen Kirjakauppa

Consumer Psychology of Tourism, Hospitality and Leisure examines various aspects of consumer psychology in background of tourism, hospitality and leisure including an extensive overview of consumer attitude towards hospitality and leisure. Provides the reader with insights into the development of consumer psychology knowledge, so as to understand the behavior of consumers, their mind, motivations, arguments, backgrounds and why some places attract more tourists activities than others.