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Juan J. | Akateeminen Kirjakauppa

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ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING : THIRD INTERNATIONAL CONFERENCE, 2016

Francisco J. Martínez-López (ed.); Juan Carlos Gázquez-Abad (ed.); Els Gijsbrecht (ed.)
Springer (2016)
Pehmeäkantinen kirja

101,40 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING : FOURTH INTERNATIONAL CONFERENCE, 2017

Francisco J. Martínez-López (ed.); Juan Carlos Gázquez-Abad (ed.); Kusum L. Ailawadi (ed.); María Jesús Yagüe-Guillén (ed.)
Springer (2017)
Pehmeäkantinen kirja

101,40 €

IT REVOLUTIONS - THIRD INTERNATIONAL ICST CONFERENCE, CORDOBA, SPAIN, MARCH 23-25, 2011, REVISED SELECTED PAPERS

Matias Linan Reyes; Jose M. Flores Arias; Juan J. Gonzalez de la Rosa; Josef Langer; Francisco J. Bellido Outeirino; Moreno
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG (2012)
Pehmeäkantinen kirja

51,40 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING : FIFTH INTERNATIONAL CONFERENCE, 2018

Francisco J. Martínez-López (ed.); Juan Carlos Gázquez-Abad (ed.); Alexander Chernev (ed.)
Springer (2018)
Pehmeäkantinen kirja

101,40 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING : SIXTH INTERNATIONAL CONFERENCE, 2019

Francisco J. Martínez-López (ed.); Juan Carlos Gázquez-Abad (ed.); Anne Roggeveen (ed.)
Springer (2019)
Pehmeäkantinen kirja

101,40 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING : SEVENTH INTERNATIONAL CONFERENCE, 2020

Francisco J. Martinez-Lopez (ed.); Juan Carlos Gázquez-Abad (ed.); Els Breugelmans (ed.)
Springer (2020)
Pehmeäkantinen kirja

125,70 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING : EIGHTH INTERNATIONAL CONFERENCE, 2021

Francisco J. Martínez-López (ed.); Juan Carlos Gázquez-Abad (ed.)
Springer (2021)
Kovakantinen kirja

134,60 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING : NINTH INTERNATIONAL CONFERENCE, 2022

Francisco J. Martínez-López (ed.); Juan Carlos Gázquez-Abad (ed.); Marco Ieva (ed.)
Springer (2022)
Kovakantinen kirja

134,60 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING : NINTH INTERNATIONAL CONFERENCE, 2022

Francisco J. Martínez-López (ed.); Juan Carlos Gázquez-Abad (ed.); Marco Ieva (ed.)
Springer
Pehmeäkantinen kirja

134,60 €

MANAGEMENT INTELLIGENT SYSTEMS : FIRST INTERNATIONAL SYMPOSIUM

Jorge Casillas (ed.); Francisco J. Martínez-López (ed.); Juan Manuel Corchado Rodríguez (ed.)
Springer (2012)
Pehmeäkantinen kirja

179,00 €

MOLECULAR ENGINEERING THERMODYNAMICS

Juan J. de Pablo; Jay D. Schieber
Cambridge University Press (2014)
Kovakantinen kirja

119,70 €

CATALOGO RAZONADO DE LAS PLANTAS VASCULARES DE MENORCA

Juan J. Rodriguez y Femenias
Kniga po trebovaniyu

16,80 €

CRNICA HISTRICA DEL NO. 2 DE INFANTERA DE LNEA (SPANISH EDITION)

Juan J. Biedma Straw
Kniga po trebovaniyu

17,10 €

CASTAAS FRAS, Y CALIENTES

Juan J. Mirabet
Kniga po trebovaniyu

17,10 €

CATORCE MESES EN CUTA: NARRACIONES QUE INTERESAN TODO EL MUNDO (SPANISH EDITION)

Juan J. Relosillas
Kniga po trebovaniyu

17,90 €

CATORCE MESES EN CUTA: NARRACIONES QUE INTERESAN TODO EL MUNDO

Juan J. Relosillas
Kniga po trebovaniyu

17,90 €

EVALUACIÓN DE SHUNT MAGNÉTICOS EN TRANSFORMADORES ELÉCTRICOS

Mario Salvador Esparza G; Juan Carlos Olivares G; Manuel de J Sánchez I
Editorial Academica Espanola (2013)
Pehmeäkantinen kirja

64,60 €

NATIONAL BRANDS AND PRIVATE LABELS IN RETAILING : FIRST INTERNATIONAL SYMPOSIUM NB&PL, BARCELONA, JUNE 2014

Juan Carlos Gázquez-Abad (ed.); Francisco J. Martínez-López (ed.); Irene Esteban-Millat (ed.); Juan Antonio Mondéjar-Jiménez
Springer (2014)
Pehmeäkantinen kirja

101,40 €

ADVANCES IN NATIONAL BRAND AND PRIVATE LABEL MARKETING : EIGHTH INTERNATIONAL CONFERENCE, 2021

Francisco J. Martínez-López (ed.); Juan Carlos Gázquez-Abad (ed.)
Springer (2022)
Pehmeäkantinen kirja

134,60 €

BETWEEN STATES: INTERIM GOVERNMENTS IN DEMOCRATIC TRANSITIONS

Yossi Shain; Juan J. Linz
Cambridge University Press (1995)
Pehmeäkantinen kirja

40,90 €

Hae lisää...

Advances in National Brand and Private Label Marketing : Third International Conference, 2016

Francisco J. Martínez-López (ed.), Juan Carlos Gázquez-Abad (ed.), Els Gijsbrecht (ed.)

101,40 €

Springer
Sivumäärä: 161 sivua
Asu: Pehmeäkantinen kirja
Julkaisuvuosi: 2016, 07.06.2016 (lisätietoa)
Kieli: Englanti
Tuotesarja: Springer Proceedings in Business and Economics

This book presents the latest research on national brand and private label marketing, in the form of original, rigorous and relevant contributions from the 2016 National Brands and Private Label Marketing conference in Barcelona. It covers retailing-related topics, such as brand naming and packaging decisions, price elasticity, positioning, branding, consumer behavior, economic crisis, strategies in growth, and mature private labels.

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