Tekijä: Francisco J. Martínez-López (ed.); Juan Carlos Gázquez-Abad (ed.); Raj Sethuraman (ed.) Kustantaja: Springer (2015) Saatavuus: Noin 17-20 arkipäivää
Tekijä: Francisco J. Martínez-López (ed.); Juan Carlos Gázquez-Abad (ed.); Kusum L. Ailawadi (ed.); María Jesús Yagüe-Guillén (ed.) Kustantaja: Springer (2017) Saatavuus: Noin 17-20 arkipäivää
Tekijä: Francisco J. Martínez-López (ed.); Juan Carlos Gázquez-Abad (ed.); Anne Roggeveen (ed.) Kustantaja: Springer (2019) Saatavuus: Noin 17-20 arkipäivää
Tekijä: Francisco J. Martinez-Lopez (ed.); Juan Carlos Gázquez-Abad (ed.); Els Breugelmans (ed.) Kustantaja: Springer (2020) Saatavuus: Noin 17-20 arkipäivää
Tekijä: Juan Carlos Gázquez-Abad (ed.); Francisco J. Martínez-López (ed.); Irene Esteban-Millat (ed.); Juan Antonio Mondéjar-Jiménez Kustantaja: Springer (2014) Saatavuus: Noin 17-20 arkipäivää
Tekijä: Francisco J. Martínez-López (ed.); Juan Carlos Gázquez-Abad (ed.); Alexander Chernev (ed.) Kustantaja: Springer (2018) Saatavuus: Noin 17-20 arkipäivää
Tekijä: Juan Carlos Gázquez-Abad (ed.); Francisco J. Martínez-López (ed.); Katrijn Gielens (ed.) Kustantaja: Springer (2023) Saatavuus: Noin 17-20 arkipäivää
Springer Sivumäärä: 1011 sivua Asu: Kovakantinen kirja Painos: 2014 Julkaisuvuosi: 2013, 10.12.2013 (lisätietoa) Kieli: Englanti
This research handbook provides a comprehensive, integrative, and authoritative resource on the main strategic management issues for companies within the e-business context. It covers an extensive set of topics, dealing with the major issues which articulate the e-business framework from a business perspective. The handbook is divided into the following e-business related parts: background; evolved strategic framework for the management of companies; key business processes, areas and activities; and, finally, emerging issues, trends and opportunities, with special attention to diverse Social Web-related implications.
The articles are varied, timely and present high-quality research; many of these unique contributions will be especially valued and influential for business scholars and professionals interested in e-business. Many of the contributors are outstanding business scholars who are or have been editors-in-chief of top-ranked management and business journals or have made significant contributions to the development of their respective fields.
