Daniel Mills; Jeremy Marchant; Paul McGreevy; David Morton; Christine Nicol; Clive Phillips; Peter Sandøe; Ron Swaisgood CABI (2010) Kovakantinen kirja
Opportunities always exist for those with skills and relevant experience to create and build a business of their own. And if it's a service industry that you are offering it is possible to start from your home with very little or no capital outlay. Many one person start-ups are capable of providing significantly higher income than is provided through employment - and they have the potential to grow.
This book sets out the essential aspects of running a small business, and explains the commercial frameworks that apply for trades, professions, personal and management services, agencies, trading activities and creative concepts. It includes:
· Defining your market and studying the competition · Specifying your product or service · Pricing and marketing your product or service · Calculating risk and breakeven · Budgeting and keeping records · Using other services and professionals · Understanding the basics of commercial law · Structuring your business for tax efficiency · Employing staff · Acquiring or renting property · Dealing with expansion