Clive Morton | Akateeminen Kirjakauppa

Opportunities always exist for those with skills and relevant experience to create and build a business of their own. And if it's a service industry that you are offering it is possible to start from your home with very little or no capital outlay. Many one person start-ups are capable of providing significantly higher income than is provided through employment - and they have the potential to grow.

This book sets out the essential aspects of running a small business, and explains the commercial frameworks that apply for trades, professions, personal and management services, agencies, trading activities and creative concepts. It includes:

· Defining your market and studying the competition
· Specifying your product or service
· Pricing and marketing your product or service
· Calculating risk and breakeven
· Budgeting and keeping records
· Using other services and professionals
· Understanding the basics of commercial law
· Structuring your business for tax efficiency
· Employing staff
· Acquiring or renting property
· Dealing with expansion