This exciting workbook is the only resource available that provides those in mass communication fields both a technical and a contextual introduction to Web design.

With an abundance of real-world examples and a clear, easy-to-follow style, this workbook provides hands-on training that is invaluable to both students preparing to enter the media profession and current practitioners.

Web Design for the Mass Media uniquely combines instruction in Web design with information about how the Web is used by the media. It not only gives students the tools they need to create and maintain effective, attractive Web pages but also discusses the ethical and public service aspects of media Web use, and shows how those in the media utilize the Web to help students prepare for their future careers.