Preparing business students to participate in a cross-cultural arena has presented the academic community with challenges that were compounded by the existing challenge of a fast-evolving generational gap and the impact of a technological revolution. Seemingly overnight, higher education teaching staff and higher education administrators were required to become internationally-minded. One of the significant consequences of having expected teachers to communicate with a diverse population overnight, but without having given them the necessary tools to enable them to do so, has been the unfair and even unethical treatment of students around the world these past decades as global education has become a new norm.

This book aims to provide academics with useful tools to help them better accommodate to the unavoidable reality of teaching effectively to multinational students and other global stakeholders from the unique perspective of what is ethical and what is fair when communicating with groups of students from a variety of backgrounds. Misunderstanding can lead to mistreatment and rejection, causing loss of self-awareness, assertiveness, and also limitations in classroom performance. The objective of this book is to invite teachers to reflect upon their current practices and to understand how the imposition of their cultural values and the practices derived from them can be perceived in a discriminatory or negative manner.