This publication provides guidance to the various stakeholders in the fisheries sector on the tools and actions necessary to address the challenges contributing to the global seafood crisis. The document reviews the complexities surrounding the current decline, and in some cases collapse, of global fish stocks. It promotes the need for a multifaceted approach to overcome the current challenges necessary to facilitate enhanced sustainability within the sector. It outlines the role various stakeholders play in addressing the key issues and impacts and highlights the importance of certification schemes, business to business relations, responsible investments and private/public partnerships in collective action within supply chains to address the current crisis.