Strategies for Teaching ASTRO 101 is a guide for instructors of the introductory astronomy course for non-science majors. Written by two leaders in astronomy education research, the newest member of the Prentice Hall Education Innovative Series details various techniques to increase students' understanding and retention of astronomy topics, with an emphasis on making the lecture a forum for active student participation. Drawing from the large body of recent research to discover how students learn, this guide describes the application of multiple classroom-tested techniques to the task of teaching astronomy to predominantly non-science students.