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Appropriate for undergraduate first course in management in departments of business/management; postgraduate or post experience level; certificate DMS and MBA courses; other degree coursed with a management component engineering, accountancy, law, information technology; professional courses such as Chartered Institute of Marketing.
This important text analyses the concepts and practices in all areas of management, providing an understanding of the way organisations are managed and an appreciation of the most recent developments in management theory and practice. The third edition has been fully updated to include the latest ideas on management development including new sections on organisational communications, a complete update on information technology, globalisation,  the learning organisation and on strategic management.