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This Online Course Pack consists of Essentials of Entrepreneurship and Small Business Management, Fourth Edition (ISBN: 0131918567) by Thomas Zimmer and Norman Scarborough, plus access to a Pearson Education Online Course (0131488953).
This Online Course Pack is the ideal tool for the next generation of entrepreneurs! A time-tested book that today's students need to master the most essential and critical issues involved in starting and managing a successful new business venture.
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