Mastering Entrepreneurship appears at a time of unprecedented technological advice and amid an upsurge of entrepreneurial activity around the globe. Covering entrepreneurship in its fullest sense, from starting up to managing growth, from conception creation to capturing value.
Mastering Entrepreneurship appears at a time of unprecedented technological advice and amid an upsurge of entrepreneurial activity around the globe, coming together in the world of the dotcom start-up. It fully captures the mood, explaining and detailing what has, is and will happen in a new section devoted to e-business start-ups. Mastering Entrepreneurship is written for potential entrepreneurs, existing entrepreneurs, investors, advisors, business partners and policy-makers. Covering entrepreneurship in its fullest sense, from starting up to managing growth, from conception creation to capturing value.