Description:

Value chain concepts and analysis that benefits packaging
Key methods for packaging manufacturers, suppliers, designers, retailers
Dozens of case studies

This book shows how the concepts of the value chain and value chain can improve packaging and create efficiencies. It gives packaging designers, manufacturers, suppliers and buyers new tools for understanding how their respective contribution to packaging development can be more effectively leveraged by understanding in practical terms how each fits within an extended set of people and groups adding value to a package. Using case studies from the packaging industry, the book reveals how value chain thinking solves technical and business problems. Here packaging specialists will find specific recommendations on contracts, innovation and knowledge management that will help them reduce costs, meet environmental regulations, and develop better products.