Agility, sustainability, and business value have become crucial in the ever-changing world of modern business. This book investigates how these can work harmoniously and create value for businesses.
The integration of agile sustainable practices, which include increasing responsiveness, effectiveness and adaptability in procedures and decision-making, is not just a smart strategic move, but is essential for organisations looking to build lasting value. Agility and sustainability work in congruence to help firms meet demands, manage the intricacies of today's economic environment, and take concrete steps towards caring for the health of the earth and its people. This book deals with sustainable practices in marketing, HR and finance and offers effective strategies and tools for the integration of agility and sustainability in a variety of businesses. Presenting both the theoretical and practical perspectives, this volume will help in creating real commercial benefit by combining social and environmental responsibility with flexibility.
Part of the Contemporary Management Practices series, this book will be useful to industry practitioners, researchers, and students who are interested in business and financial strategy, sustainable marketing, sustainable HR, sustainable finance, business value, adaptability, and management.