Is prejudice hard-wired or socially acquired? Is stigmatising the Other inevitable? Do we purposefully draw on stereotypes to provoke prejudice from others? Can we confront and correct our biases? From the judicial system to the marketplace, from women's intentional self-sexualisation to prison exonerees' stigma-by-association, this book offers a compelling and wide-ranging discussion and review of the latest scientific evidence of what prejudice is, how it emerges, what it does, and how the discrimination and stigma that ensue can be reduced.