SULJE VALIKKO
KIRJAUDU
For any Marketing or CIS/MIS class with an introductory Web site development component.
Drawing on current research, the goal of this text is to assist students to create sites that are 100% user-focused. It describes the process from planning through publishing and publicizing, all from the user's perspective. The authors, professionals in marketing and information technology, respectively, each bring a unique background and perspective to the task.
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