About the Book: .,."A superb manual, which makes the case for self-publishing and demonstrates that it is possible to go head to head against the Big Boys and come out a winner... Easy to read and wonderfully complete in its concepts and introductory information, this book is encouraging and truthful. We rated it five hearts." - Bob Spear, Publisher and Chief Reviewer, Heartland Reviews About the Authors: Dan Poynter is an author of more than 120 books, a publisher since 1969 and a Certified Speaking Professional (CSP). He is an evangelist for books, an ombudsman for authors, an advocate for publishers and the "godfather" to thousands of successfully published books. Harvard graduate Danny O. Snow has been widely quoted about new publishing technologies by major broadcast and print media coast-to-coast, including AP, NPR, UPI, The Los Angeles Times, The Wall Street Journal and many more.