This popular text provides the latest principles and techniques for the evaluation of engineering design. The emphasis is on analysis and estimating, with loads of material in this first edition. It analyzes labor, material, accounting, and forecasting; then the theme of estimating is developed, with a study of methods, operations, and products. Included in this new edition is a chapter that introduces principles that deal with bringing inventions to the marketplace. A versatile and extremely usable text, chapter order can be adjusted and some chapters can be excluded, depending on student preparation and course objectives.