The London 2012 Olympics and Paralympics will be the biggest single sporting event in the UK in our lifetimes. The memories of that summer of sport will remain with us forever, but what did those four weeks tell us about ourselves, our society's values and its possibilities? This collection of critical reflections is not anti-Olympics nor against sport. The writers instead imaginatively address the reality of the Games' impact, question what the ceremonies and Team GB represented, and deconstruct the organisers' claims of economic regeneration and boosting participation. This an essential and exciting read for all who understand and appreciate that London 2012 meant something, but are unsure what. Contributors include world-class experts in Olympism, writers and journalists who reported on and were inspired by the Games, social and cultural critics, sports policy consultants and sport campaigners.