This volume offers a collection of essays drawn from Plauger's popular monthly column, “Programming on Purpose,” in Computer Language magazine. Volume II, Essays on Software People, explores the often neglected human side of the computer software business and offers lots of useful advice to software writers for surviving in the business world. KEY TOPICS: Focusing throughout on people-related matters — from business ethics to pragmatics — Plauger shows software writers how to be really ingenious, how to protect the fruits of their ingenuity, how to mix technology with politics, how NOT to write shelfware, and how to deal with everyone — from customers to employees to venture capitalists.