Hiroyuki Oka is one of a kind. The
young Japanese floral designer is not only gifted with that typical
Japanese sense of aesthetics - a combination of detailed craftsmanship,
faultless execution and a talent to pare things down to their essence -
but has a unique, intelligent view on design and a great sense of
humour. His first book Monograph (2013) didn't go unnoticed and this second book Beautiful Vegetables continues on the same path.


Playing
the leading role are colourful fruits and vegetables, with flowers and
plants in supporting roles. Hiroyuki Oka's witty designs put the quirky
character and fascinating personality of many fruits and veggies in the
limelight. These conceptual designs transcend the predictability of
sheer perfection and are destined to bring a smile to your face.


Also available:


Hiroyuki Oka: Monograph ISBN 9789058564382

Photographs by: Kiyokazu Nakajima