COURSE

A one-semester Principles of Microeconomics course. Found either as the first course in Economics at the undergraduate level or at the MBA level. McConnell/Brue/Flynn is the market-leading text and should be comped to any mid-level school that is searching for a well-balanced, neutral text; it is an excellent committee book.

OVERVIEW

McConnell, Brue, and Flynn’s Microeconomics: Principles, Problems, and Policies is the #1 Principles of Economics textbook in the world. It continues to be innovative while teaching students in a clear, unbiased way. The 19th Edition builds upon the tradition of leadership by sticking to 3 main goals: Help the beginning student master the principles essential for understanding the economizing problem, specific economic issues, and the policy alternatives; help the student understand and apply the economic perspective and reason accurately and objectively about economic matters; and promote a lasting student interest in economics and the economy.

GLOBAL EDITION

• Reorganized chapters to move international economics topics closer to the front of the book, including adding a web chapter into the physical textbook.
• Globally-focused data throughout the text and figures to illustrate issues such as emigrant remittances, agricultural subsidies, global union density, and international mergers.
• Updated discussion of exchange rates to focus on the euro and euro-area countries.
• Revised end-of-chapter material highlighting Asian, African, Central American, and European examples.
• Special Global Edition of Connect Plus, McGraw-Hill’s web-based assignment and assessment platform with eBook access, which helps students learn faster, study more efficiently and retain more knowledge.