Rodney Marshall examines Northampton Town's 2017-18 season, in addition to aspects of football which reach beyond NTFC: football as business; fan ownership; the ever-evolving power of social media; the mental health and safeguarding of players; racism, football franchises and B teams; the demise of the FA Cup; glass ceilings and transfer windows; referees, laws and the use of technology; ground safety and redevelopment; the changing nature of towns and football clubs in the 21st century.