Media in the Ubiquitous Era: Ambient, Social and Gaming Media focuses on the definition of ambient and ubiquitous media from a cross-disciplinary viewpoint. This book is unique in the sense that it does not only cover the field of commerce, but also science, research, and citizens. Through a set of contributions to the MindTrek, a non-profit umbrella organization for societies working in the fields of digital media and information society, this book is a must have for anyone interested in the future of this area.