Articles on Experiences 4 Digital Media & Games – will contribute to widening and deepening the discussion on experience economy as well as for emphasizing the great potential of integration of digital media and games to other forms of experiential consuming. The 4th Articles on Experiences introduces seven articles under the topic of digital media and games. Especially digital media in marketing, game-based applications supporting experience production, cross media as a resource in experience industry, tomorrow’s product development and products, and different design approaches are highlighted.