The contemporary American South is a region of economic expansion, political sophistication, and, particularly, cultural ferment. Its literature is well-known and celebrated. But what of the popular cultural forms of expression that have done so much to reflect the curious tensions between the traditional South--white-dominated, rural, religous--and contemporary multicultural forms and discourses? This collection offers a wealth of exciting new perspectives on cultural studies in general and of the particular forms of popular Southern culture--from rock and roll to Cajun music to the impact on the South of tourism and the questions of genre and race in contemporary film-making.