Recorded in Gordon's native Los Angeles, The Collective follows her 2019 full-length debut No Home Record and continues her collaboration with producer Justin Raisen (Lil Yachty, John Cale, Yeah Yeah Yeahs, Charli XCX, Yves Tumor), with additional production from Anthony Paul Lopez. The album advances their joint world building, with Raisin's damaged, blown out dub and trap constructions playing the foil to Gordon's intuitive word collages and hooky mantras, which conjure communication, commercial sublimation and sensory overload.