This book is designed to help you harness your potential for business development and empower your legal career from law school through partnership. It provides techniques for defining your personal brand, leveraging your creativity and maximizing your success. Rainmakers, PR experts, elected officials, marketing masters, in-house counsel, business executives, career advisors, associates, law students, and others who have walked in your shoes offer perspective on issues ranging from networking, mentoring and blogging to hosting your own television show, starting a charity, and getting yourself published. Each chapter addresses genuine strategies for connecting with people and establishing meaningful professional relationships.