SULJE VALIKKO

avaa valikko

An Exploratory Journey towards the Research and Practice of the 'Base of the Pyramid' - A special themed issue of Greener Manage
50,90 €
Taylor & Francis Ltd
Sivumäärä: 111 sivua
Asu: Pehmeäkantinen kirja
Julkaisuvuosi: 2007, 16.06.2007 (lisätietoa)
Kieli: Englanti
Today, there is little dispute that poverty is one of the most pressing global problems calling for innovative solutions. One approach currently attracting much attention is the so-called base-of-the-pyramid (BOP; also referred to as "bottom-of-the-pyramid") concept, a novel approach that, it is suggested, can deliver at least a partial solution to poverty.

Pioneering work by Prahalad and Hart suggests that there is a fortune to be made for entrepreneurs in BOP initiatives, while at the same time great opportunities for the world's poor to escape from poverty. Prahalad has championed a profitable win-win engagement scenario for the private sector. The topic has unleashed an extensive and generally enthusiastic response from academics, businesses, NGOs and governments.

This special issue brings together leading research in this nascent field. The majority of the papers are based on empirical case studies from several countries in Asia, Africa and South America. The issues that the articles deal with include social embeddedness of firms or innovations in the low-income markets, multi-stakeholder collaborations in facilitating the development of BOP product-service concepts, or tensions between different stakeholders involved in the introduction of potentially disruptive innovations to BOP markets. One of the more provocative papers is a conceptual critique of the BOP approach.

Tuotetta lisätty
ostoskoriin kpl
Siirry koriin
LISÄÄ OSTOSKORIIN
Tuote on tilapäisesti loppunut ja sen saatavuus on epävarma. Seuraa saatavuutta.
Myymäläsaatavuus
Helsinki
Tapiola
Turku
Tampere
An Exploratory Journey towards the Research and Practice of the 'Base of the Pyramid' - A special themed issue of Greener Manage
Näytä kaikki tuotetiedot
ISBN:
9781783531127
Sisäänkirjautuminen
Kirjaudu sisään
Rekisteröityminen
Oma tili
Omat tiedot
Omat tilaukset
Omat laskut
Lisätietoja
Asiakaspalvelu
Tietoa verkkokaupasta
Toimitusehdot
Tietosuojaseloste