2008 Best Reference, Library Journal


Political communication began with the earliest studies of democratic discourse by Aristotle and Plato. However, modern political communication relies on an interdisciplinary base, which draws on concepts from communication, political science, journalism, sociology, psychology, history, rhetoric, and others. This two-volume resource considers political communication from a broad interdisciplinary perspective, encompassing the many different roles that communication plays in political processes in the United States and around the world.

The Encyclopedia of Political Communication discusses the major theoretical approaches to the field, including direct and limited effects theories, agenda-setting theories, sociological theories, framing and priming theories, and other past and present conceptualizations. With nearly 600 entries, this resource pays considerable attention to important political messages such as political speeches, televised political advertising, political posters and print advertising, televised political debates, and Internet sites. The audiences for political communications are also central, necessitating concentration on citizen reactions to political messages, how the general public and voters in democratic systems respond to political messages, and the effects of all types of media and message types.

Key Features




Encompasses several channels of political communication including interpersonal and public communication, radio, television, newspapers, and the World Wide Web
Provides news media coverage and journalistic analysis of politics, political issues, political figures, and political institutions
Concentrates on the field of political communication since the middle of the 20th century
Emphasizes political communication from the point of view of the United States, but there is substantial and important research and scholarship on political communication in international contexts
Considers the role of communication in governing, incorporating communication activities that influence the operation of executive, legislative, and judicial bodies, political parties, interest groups, political action committees, and other participants in political processes

Key Themes


Biographies
Books, Films, Journals, Television
Democracy, Democratization
Education and Nonprofit Organizations
Elections
Government Operations and Institutions
Legal and Regulatory
Media Events
Media Outlets and Programs
Role of Media in Political Systems
News Media Coverage of Politics, Political Affairs
Theoretical Approaches
Types of Political Media
Political Attitudes
Political Campaigns
Political Events
Political Groups and Organizations
Political Issues
Political Journalism
Theoretical Concepts
Women in Politics


The Encyclopedia of Political Communication is designed for libraries, undergraduates, and members of the public with an interest in political affairs. Media and political professionals, as well as government officials, lobbyists, and participants in independent political organizations, will find these volumes useful in developing a better understanding of how the media and communication function in political settings.