To those it served, the corporation bus was much more than a means of local transportation to and from work, shopping, football and the cinema. It was an icon whose ubiquitous presence provided communities with a special identity through a combination of unique livery and local branding. Corporation buses were a great source of civic pride and many still mourn their virtual passing. Stopping at every city and town that boasted its own municipal transport undertaking in 1960, this history will delight transport enthusiasts and everyone who feels nostalgic for the lost individuality and unique identity of our urban centres.