In a twisted yet somehow familiar version of America where militias, doomsday cults and self proclaimed Prophets are as commonplace as gas stations and fast food restaurants, The American Idol Company is born. After outraging millions across the world and coming dangerously close to starting World War Three, The American Idol Company is poised to become the next great religion, but the looming threat of disaster is never far behind.
Their goal: resurrect Idolatry as a prominent religion and get rich manufacturing and selling Idols. They publicly promote their fledgling company as if it were a legitimate religion and they themselves Prophets. The company becomes quickly and wildly successful but outrages millions across the country and around the world. Operating under the belief that scandal and controversy will increase sales, Augustus and Desmond manage to insult everyone from the Pope to the Ayatollah, and come dangerously close to starting World War 3.
Meanwhile, a shadowy group of religious fundamentalists manipulate a naive young man named Robert General. Robert, a repressed homosexual and member of the Sweethaven Chapter of the Righteous American Nazis, is used as a pawn in a plot to murder Augustus Owen Dean and destroy The American Idol Company.
The looming threat of disaster comes to fruition in the city of Galapagos, Texas, when Rob General, confused and drug-addled, flies a small explosive laden airplane into The American Idol Company headquarters.