USA Today Bestseller

Redefine success based on who you are and what you value with this indispensable guide from the authors of The Pursuit of Excellence and Surrender the Outcome.

People love to keep score. Managers keep score of a range of business metrics: market share, revenue, profit margin, growth rate. In our personal lives, social media has us keeping score by likes and followers.

These external scores are outcome-driven and serve as proof of our success—money, fame, material possessions, wins—but this constant chase for more validation often leaves us feeling exhausted and empty.

In The Score That Matters, Ryan Hawk and Brook Cupps show that the internal score is what matters most—it reveals whether we are living in alignment with our purpose and values. It also measures how we are leading ourselves and others, prompting us to:


Differentiate between the two scoreboards that run our life
Use our fear as fuel
Avoid the poison of comparison
Embrace the mundanity of excellence
Regulate our emotional thermostat
Create a mentality for attacking adversity


Offering both descriptive and prescriptive advice and anecdotes, The Score That Matters will help you unlock true fulfillment and happiness by discovering your purpose, identifying your values, and creating critical behaviors and living them faithfully every day in all aspects of your life.