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International Entrepreneurship in Small and Medi - Orientation, Environment and Strategy
148,10 €
Edward Elgar
Sivumäärä: 304 sivua
Asu: Kovakantinen kirja
Julkaisuvuosi: 2004, 28.09.2004 (lisätietoa)
Kieli: Englanti
The drivers of globalization are removing the barriers that segregated the competitive space of the small and large firms in the past. It is becoming increasingly difficult for independent small firms to thrive in their traditional markets unless they are globally competitive. Managing an enterprise's commercial, industrial and political relations well, regardless of size and location, is the essence of the entrepreneurial challenge in this competitive arena. Small and medium sized enterprises (SMEs) often face very different issues than do large multinational enterprises when confronting internationalization. This volume provides an in-depth discussion of these challenges.The contributors to this volume explore the emerging patterns of SME growth and international expansion in response to the evolving competitive environment, dynamics of competitive behavior, entrepreneurial processes and formulation of strategy. They examine the basis and requirements of growth and expansion from three perspectives: the rapidly-changing environment in which business is conducted, entrepreneurial characteristics, and the evolving strategic and competitive response to this changing business environment.

Business leaders, scholars and students interested in international business and entrepreneurship will welcome this timely and authoritative volume.

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