Taking revolutionary e-Business Concepts from theory to Practice


Grady Means and David Schneider The starting gun in the race to trillion dollar companies


This book takes the revolutionary concepts introduced in the authors' previous book, Meta-Capitalism, and moves them to the next level: actually transforming today's businesses. In their first book, the authors shed a powerfully original light on the new design of companies and markets in the Internet Age. In this book, they show managers how to transform their companies into relatively decapitalized, brand-owning, customer-focused businesses--businesses that provide leadership in Internet-enabled business networks and drive profitability to unprecedented levels. There are plenty of real-world examples from a long list of well-known companies to illustrate recommended actions: Ford, Wal-Mart, Dell, Cisco, Citigroup, General Electric, and many more.


Grady Means (Washington, DC) is the Managing Partner and Global Leader for Strategic Change Consulting at Pricewater-houseCoopers. His previous books are Meta-Capitalism and Wisdom of the CEO (both from Wiley). David Schneider (Los Angeles, CA) is Managing Partner and Americas Theatre Leader for Strategic Change Consulting at PricewaterhouseCoopers. His previous book is Meta-Capitalism (0-471-39335-5).