Peterson, a moderately successful artist, is finally given a chance to shine at the Beerpoele biennial festival. However, upon arriving in the village, he realises the festival is a little more amateur and its organisers a little more laid-back than he had expected. Still hoping for his fifteen minutes of fame, Peterson takes matters into his own hands and tries to rally the other participants with a grandiose project. It will not go to plan. "The Making Of" is a graphic novel like no other. It explodes from the confines of the page with the unique and unmistakable style that has made Brecht Evens an international sensation.