Extra money, a better lifestyle, the satisfaction of building a business from the ground up whatever the motive, the success of a home-based business depends on making the right decisions from the very start. This new edition is packed with expert advice for the business owner and the aspiring entrepreneur, with detailed coverage on everything from setting up a home office and creating a comfortable working environment to which businesses are best conducted from the home. You'll receive expert advice on researching potential markets, analyzing the strengths and weaknesses of the competition, organizing finances correctly from the beginning to avoid troubles later on, establishing effective advertising and promotional strategies on a budget, handling complicated legal issues, and more.

• Updated to include 30 of the best home-based businesses



• Covers how to control crucial but often overlooked issues, like time management, business image, and working in isolation