As the title of the book-Sportsmanship: Multidisciplinary Perspective-implies, this book is first and foremost a book about sportsmanship. But, its not just any book on sportsmanship, it is the definitive book on sportsmanship as it is the only book on sportsmanship not written at a simplistic level and directed toward children.
The marketing of this book should hammer home the idea this is a book on sportsmanship as a specific subject and not just another book on sports. This is the marketing ""hook"" of the book-its unique subject matter. And, because it is multidisciplinary, this book would serve as a reader for countless courses-including Sport Studies but not limited to sports studies and instead including such academic disciplines as sociology, psychology, economics, political science, history, communications, journalism, philosophy, recreation, kinesiology, education, applied athletics, and so on...
There are over two dozen contributing authors representing nearly as many academic disciplines from five different nations who have written essays for Sportsmanship: Multidisciplinary Perspective. All of the contributing authors teach sportsmanship in various courses and they are leading figures in their respective academic discipline. This multi-disciplinary approach to the study of sportsmanship will stimulate thought among all readers-students, professionals and casual sports fans alike--because of its diverse nature.
In short, this is the book on sportsmanship.