The Art of Banking addresses the special strategic needs of bankers. Throughout the text Professor David Costa examines real-life case studies of banks that have successfully adopted these strategies. The best battle, Sun Tzu writes, is the battle that is won without being fought. Barring that, a critical strategic advantage can make one general the winner and the other the loser, even before the fighting begins. This book is about how you can achieve that critical strategic advantage. You will learn how to win the banking war.