The diverse set of chapters in this unique volume speaks to the question of whether social psychological theories and principles are universal. The authors take the reader on a fascinating tour, highlighting some of the many domains and places in which social psychology has been applied. Some answers are provided, but equally richly many questions are raised. The approaches taken, notably the comparative approach adopted in several of the chapters, will challenge social psychologists to think about both how they conceptualise social problems and how they do and should research them.”—Miles Hewstone, Professor of Social Psychology, University of Oxford The work contains seventeen articles reflecting scholarship in traditional and emerging areas of social psychology. Major topics addressed include the subjective evaluation of emotions; the psychology of values; self-definition; priming and racial stereotyping; self-representation; self-harming; negative communications; visual communication and emotion recognition; comparative studies of values; duration of romantic relationships; interpersonal attraction; social psychological antecedents of burnout; social integration and language effects on bilinguals.