Some trips are chosen, others choose you. When tragedy strikes Bill Carter's life he finds himself drawn to a war zone. In the modern heart of darkness, the besieged city of Sarajevo, we meet a man rebuilding the ruins of his former self in the most unlikely of places.
Carter joins a maverick aid organization, 'The Serious Road Trip', and dodges snipers to deliver food and supplies to those the UN can't reach. He makes friends with the artistic community of Sarajevo and fights alongside them for survival in a place where food and water are scarce, where you meet death every day, but crucially where life, love and laughter ring out all the same.

Carter takes his journey one surreal step further and enlists the help of major rock band U2.The ensuing events go no small way to influencing the course of the war and Western awareness of it.