To some, he is Mr Rotherham United. To Millers fans, he's a club legend. To everyone, simply - 'Breck'.
From toddler fan to Life President, John Breckin's association with the club tops 50 years - starting as an apprentice professional at only 14. Third on the club's appearances list, no one knows The Millers better.
Who was the household name throttling him and which two teammates rescued him? The local manager who arranged a clandestine meeting in a darkened car park to try and sign him.
The chairman seeking to pick the team and the hardest journey of his life. The abuse from his own supporters and the mental health issues that arose.
Breck shows his serious side in two personal, emotional chapters sure to resonate with so many people who will identify with his pain.
Typically, it's all in a great cause with profits to Rotherham Hospice, a place close to John's heart.