This book has been created by a sales professional who has spent over 23 years selling,
coaching and managing in a variety of different selling environments, from retail to the high
earning world of direct sales. Experience which has lead to the creation of a simple to
follow, set of guidelines, tips and techniques which have a proven track record over the
years. Some of these will be mere reiterations of eternal sales technique, whereas others offer
a unique perspective on the world of the professional sales person.