Palgrave Macmillan Sivumäärä: 226 sivua Asu: Kovakantinen kirja Painos: 2010 Julkaisuvuosi: 2010, 27.10.2010 (lisätietoa) Kieli: Englanti
The personal brand, like commercial brands, can become a means of affirming identity, highlighting ability and establishing reputation. Successful, stand-out people build their personal brand and make it count in their professional and personal lives. This book shows how to build and manage your personal brand.