Norzuwana Sumarjan; Zahari Mohd Salehuddin Mohd; Radzi Salleh Mohd; Mohi Zurinawati; Hanafiah Mohd Hafiz Mohd; Mohd Faeez S Taylor & Francis Ltd (2013) Kovakantinen kirja
Salleh Mohd Radzi; Mohd Faeez Saiful Bakhtiar; Zurinawati Mohi; Mohd Salehuddin Mohd Zahari; Norzuwana Sumarjan; C.T. Chik Taylor & Francis Ltd (2014) Kovakantinen kirja
Taylor & Francis Ltd Sivumäärä: 636 sivua Asu: Kovakantinen kirja Painos: 1 Julkaisuvuosi: 2013, 18.11.2013 (lisätietoa) Kieli: Englanti
Hospitality and Tourism - Synergizing creativity and innovation in research contains 116 accepted papers from the International Hospitality and Tourism Postgraduate Conference 2013 (Shah Alam, Malaysia, 2–3 September 2013). The book presents trends and practical ideas in the area of hospitality and tourism, and is divided into the sections below:
- Hospitality and tourism management
- Hospitality and tourism marketing
- Current trends in hospitality & tourism
- Technology, advancement and innovation in hospitality and tourism
- Green hospitality and tourism
- Food service and food safety
- Relevant areas in hospitality and tourism
Hospitality and Tourism - Synergizing creativity and innovation in research will be useful to postgraduate students, academia and professionals involved in the area of hospitality and tourism.
