Rajat K. Chaudhuri; M.V. Mekkaden; A. V. Raveendran; A. Satya Narayanan Springer-Verlag Berlin and Heidelberg GmbH & Co. KG (2010) Saatavuus: Tilaustuote Kovakantinen kirja
Rajat K. Chaudhuri; M.V. Mekkaden; A. V. Raveendran; A. Satya Narayanan Springer-Verlag Berlin and Heidelberg GmbH & Co. KG (2012) Saatavuus: Tilaustuote Pehmeäkantinen kirja
Lakshmi; K. Srinivasan; Sanjeev Kumar Singh; V.V. Narayanan & L.Geetha New India Publishing Agency (2015) Saatavuus: Hankintapalvelu Kovakantinen kirja
Sivumäärä: 528 sivua Asu: Kovakantinen kirja Julkaisuvuosi: 2000, 09.08.2000 (lisätietoa) Kieli: Englanti
A core text for undergraduate/graduate-level courses in Management of Technology; a supplementary text for MIS courses and Strategy electives.
The first text to provide an integrated, strategic view of management of technology, this theory/practice volume addresses the contemporary challenges general managers face today—e.g., globalization, time compression, technology integration—and explores several strategic approaches for dealing with them, from both a managerial and economic viewpoint. Several integrative themes—T-M matrix, environmental drivers, process of decision making, competitive versus collaborative approaches, and value creation—are followed throughout.
