The aed is a non-profit initiative founded by engineers, architects and designers from Stuttgart. Its aim is to promote the extensive design competence in the Stuttgart region - from product and graphic design to multimedia, engineering and architecture and to raise public awareness of it. Since its foundation, the aed has organised hundreds of events dedicated to the whole spectrum of design. The aed highlights a wide array of subjects, inviting exchanges and discussion. It therefore provides a unique platform for interdisciplinary exchange between designers and all those interested in design. The book presents a deep insight into the topics, places and people that have influenced and shaped the association over the past years.