Robyn Muir | Akateeminen Kirjakauppa

The Disney Princess franchise is a billion-dollar industry which is known and loved by children across the globe.
Robyn Muir provides an exploratory and holistic examination of this worldwide commercial and cultural phenomenon in its key representations: films, merchandising and marketing, and park experiences. Muir highlights the messages and images of femininity found within the Disney Princess canon and provides a rigorous and innovative methodology for analysing gender in media.