Ray Eldon Hiebert | Akateeminen Kirjakauppa

Impact of Mass Media, 4/e demonstrates the enormous impact that the mass media have had on culture, society, politics, and government — both in the United States and abroad. Presenting arguments by some of mass media’s leading thinkers, observers, and critics, this collection of articles examines current, often controversial, issues and trends from a variety of perspectives. Impact of Mass Media, 4/e covers print and electronic media, advertising and public relations.