Mohamad Sepehri | Akateeminen Kirjakauppa

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SUSTAINABLE INNOVATION - TRENDS IN MARKETING AND MANAGEMENT

Anshu Saxena Arora; Sabine Bacouel-Jentjens; Mohamad Sepehri; Amit Arora
Springer Nature Switzerland AG (2019)
Kovakantinen kirja

61,40 €

MANAGING SOCIAL ROBOTICS AND SOCIO-CULTURAL BUSINESS NORMS : PARALLEL WORLDS OF EMERGING AI AND HUMAN VIRTUES

Anshu Saxena Arora (ed.); Sabine Jentjens (ed.); Amit Arora (ed.); John R. McIntyre (ed.); Mohamad Sepehri (ed.)
Palgrave Macmillan (2022)
Kovakantinen kirja

46,40 €

Sustainable Innovation - Trends in Marketing and Management

Anshu Saxena Arora, Sabine Bacouel-Jentjens, Mohamad Sepehri, Amit Arora

61,40 €

Springer Nature Switzerland AG
Sivumäärä: 154 sivua
Asu: Kovakantinen kirja
Painos: 1st ed. 2020
Julkaisuvuosi: 2019, 09.12.2019 (lisätietoa)
Kieli: Englanti
Tuotesarja: International Marketing and Management Research

In today’s ever-changing global world, there is a permanent need for anticipating new and evolving customer needs, resource supply constraints, and dynamically changing employee expectations. Sustainable innovation applies to products, services, and technologies as well as new business and organization models.

This book provides insights into sustainable innovation trends in various marketing- and management-related fields. Authors critically investigate, amongst others, the sustainability impact of disruptive product design and innovative collaboration solutions within buyer-supplier relationships, along with innovative organizational processes to promote sustainable well-being-productivity synergy in a VUCA world.

This volume is a uniquely positioned contribution of interrelated research articles on the sustainability-driven innovation needed for organizational health and future viability.

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