Thaddeus Spratlen; Leslie Lum; Detra Y. Montoya; Michael Verchot MV - University of Washington Press (2015) Saatavuus: Tilaustuote Pehmeäkantinen kirja
Kai Behrend; Marcos Marino; Marco Manetti; Michael Thaddeus; Ravi Vakil Springer-Verlag Berlin and Heidelberg GmbH & Co. KG (2008) Saatavuus: Tilaustuote Pehmeäkantinen kirja
D. Abramovich; Aaron Bertram; Ludmil Katzarkov; Rahul Pandharipande; Michael Thaddeus American Mathematical Society (2009) Saatavuus: Painos loppu Kovakantinen kirja
D. Abramovich; Aaron Bertram; Ludmil Katzarkov; Rahul Pandharipande; Michael Thaddeus American Mathematical Society (2009) Saatavuus: Painos loppu Kovakantinen kirja
D. Abramovich; Aaron Bertram; Ludmil Katzarkov; Rahul Pandharipande; Michael Thaddeus American Mathematical Society (2009) Saatavuus: Painos loppu Kovakantinen kirja
Today, as the nation's population is becoming more and more diverse, it is imperative for students to learn how to effectively grow businesses that serve a variety of customers, are owned by people from a broad range of backgrounds, and are inclusive in their employment practices. Multicultural Marketing and Business Consulting has been developed over a 15-year period to guide learning as students complete complex projects with a variety of small businesses, with an emphasis on solving marketing and management problems in culturally diverse and rapidly changing business environments. In project-based courses, students also learn valuable consulting and business assistance skills. The book provides strategies, techniques, and tools for meeting the unique challenges faced by entrepreneurs who are Latino, Asian/Pacific Islander, African American, and from other culturally diverse and underrepresented groups.
